Selling With Branding

If you think of the Coca Cola brand, what springs to mind? Does an image of a red can with words Coca Cola written in white show in your mind's eye, or maybe a coke bottle? Likewise we must pick our niche on the net and brand our name accordingly. Be known for doing good in one area before moving on to the next project.

What You Need

Here are the things we require:

1) A site that belongs to you.

2) Auto Responder and Opt In box. Your visitors will most likely not make a purchase on the first try and once they leave your web site, you will not see them again.

So do get your visitors details with an auto responder opt in box and follow through with a series of e-mails. Follow up e-mails reinforces your brand name in the mind of your readers. Respectful doggedness wins sales.

3) Photo & Signature. Scan a groomed, smiling photo of yourself and your a written signature. This adds that individual touch to let your audience know you are a true person.

4) Audio. Do you have a nice speaking voice? If so, mix this with your photograph and signature to humanize your site and institute rapport with your audience.

5) Blog. A blog may be an add-on to your main site or be utilized as a free alternative to a site, at least till you're generating profits. You are able to combine every aspect of name branding mentioned in the above points into your free blog. Update your blog at steady consistent intervals with material specific to your vision. Refrain from writing about off topic material so as to keep your message and theme uniform. One way to keep your readers posted about your material is to use RSS feeds.

6) A Domain name. You are able to register a domain name and forward it to point at your Blog. Utilize the domain masking feature that lets your site have a professional appearance.

Free Online Tools:

Open Office: http://openoffice.org (free download)

Open source office software - word processing, spreadsheets, databases, presentations ...

Marketing Forum: http://resell-rights-weekly.com/forum (free online tool)

Very helpful forum with lots of good info on internet marketing. Friendly members too.

Kompozer: http://kompozer.net (free download)

An easy to use WYSIWYG HTML editor.

GIMP: http://gimp.org (free download)

An open source program used to create & edit - free alternative to Photoshop.